
The Selling Revolution™ is the companion book of The Buying Revolution™. It takes the lessons from buyers and applies them to each stage of the sales process – from leads to orders and all stages in between.
Buying Has Changed, Selling Must Follow…
Everybody knows that buying has changed, yet much of selling has failed to keep pace. The twin eBook of THE BUYING REVOLUTION™, called THE SELLING REVOLUTION™, highlights the need for change such as:

• Sellers are still writing sales proposals that bear little, or no resemblance to the buyer’s business case
• Sellers are focused on sales process, unaware of the often rigorous demands of the buyers’ internal buying process
• Sellers are focused on selling to one or two people in the target account, unaware of how high and wide the buying decision will actually be made
• Most traditional sales techniques are self-serving, the reality is that they don’t help buyers to buyer.
No wonder sellers face shocks and surprises in their attempts to win the sale. It is time for a change…
Buyers Reveal How They Want To Be Sold To…
In THE SELLING REVOLUTION™ eBook, the first of its kind, some of the world’s biggest companies reveal not only how they buy, but more importantly how they want to be sold to. They set out 41 practical new rules of selling, including:
• Developing warm contacts instead of generating cold leads
• Accelerating the sale by facilitating the underlying buying decision
• Transforming your sales proposal into a compelling business case
• How to influence the senior managers who actually make the decision
• Making the transition from salesperson to trusted advisor.
The First Sales Book Written By Buyers…
The SELLING REVOLUTION™ provides a blueprint on how to adapt traditional selling to contemporary buying – something that has the proven potential to boost sales by 35%.
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To read more about the book, including reviews, benefits, special features, etc. click on the link on the far right hand column.

