THE ASG GROUP OF SALES CONSULTANTS

John and Ray established The ASG Group in 2007 – a specialist B2B sales consulting practice helping sales managers to boost sales. The letters ASG stand for Accelerated Sales Growth – the company’s methodology for accelerating growth.

The company’s ground-breaking research with many of the world’s largest companies clearly pinpoints those strategies, skills and techniques most effective at winning the sale. The ASG Group uses this information to help managers to meet specific targets for win rates and sales growth.

In addition, the company’s extensive library of best practice and, indeed, common practice in respect of sales and marketing enables managers to benchmark all aspects of sales team performance.